• Terms of Service
• Privacy Policy
• Anti-Spam Policy

At OnMarketer, we feel that Spam is the single most important threat to email marketing as a whole. Because of Spam, many legitimate emails are being blocked due to the restrictive policies ISP's and users have implemented to combat the sheer volume they receive. As email marketers, we all need to be aware that the Spam actions of others have a direct result on everyone in the industry.

OnMarketer has zero tolerance for Spam. We will immediately explore any situation regarding an account found to have potentially delivered unsolicited email messages. We will investigate the matter thoroughly and if proof is obtained that such activities were knowingly enacted, the license holder of said account will be contacted can communicated with immediately. If the circumstances prove to be accurate, OnMarketer will terminate the account without refund.

OnMarketer Definition of Spam

OnMarketer defines Spam as any email sent to a recipient who has not expressed consent in any form to receive such marketing message. The marketer must have verified proof of when and where the recipient "opted-in" and must follow accepted permission-based email guidelines such as classification of the email and proper and accurate contact information.

If You Have Doubts - It is Spam

If you have to ask yourself if the message would be classified as Spam, chances are it will be classified as Spam by at least some of your recipients. If any of the following statements relate to your list or message; your email is most likely Spam.

• I purchased my list
• I collected emails from various websites
• My list does not contain when or where the recipients opted-in
• My list contains many generic emails such as webmaster@, info@, sales@
• My list contains a high concentration of AOL, Hotmail, Yahoo and Gmail email addresses
• Not all of my contact information is correct in the email
• I have not included a proper and working return email address

Send With a Clear Conscience

Opt-In email marketing has the highest return on investment of any other form of marketing available. The ability to target interested parties on a one-to-one personalized basis is the core of email marketing's power. Sending Spam emails will destroy your reputation and in turn, your deliverability, rendering your marketing efforts ineffective. Before you send, ask yourselves these questions and if you can agree with these statements, chances are, you are sending legitimate emails.

• You are only sending to recipients who have explicitly agreed to receive your messages
• You have not purchased your lists
• You have not harvested your list from the Internet
• Your list information contains the opt-in source and opt-in date
• Your message contains proper and accurate contact information
• You have not removed the "unsubscribe" link
• You have not forged or included fake subject lines or email headers

If you follow these guidelines and conduct yourself as an ethical email marketer, you will see your response rates grow and will experience successful results. If you choose to Spam for a short term gain and risk long term negative effects, your reputation will surely suffer and we will be forced to cancel your account and ban you from OnMarketer.

Please understand that Spam prevents every OnMarketer customer from realizing the true potential of their email campaigns. We institute these policies in an effort to ensure that every customer has the best chance at successful email campaign delivery.